To be the best consumer resource available on exercise, fitness, sports nutrition, and health coaching, empowering you to reach your health and fitness goals, and, in the process, enrich your life.

I firmly believe that exercising regularly is the most important thing you can do to improve and maintain your health. Exercise, particularly aerobic exercise, can reverse and prevent many of the chronic diseases in our society, such as diabetes mellitus, coronary heart disease, hypertension, metabolic syndrome, and even depression and dementia. Resistance exercise (weight-lifting, or working out with resistance bands) is important for maintaining muscle mass and bone density.

In addition, much of the exercise/fitness and sports nutrition information available online is unreliable.

I created AthleteInMe.com® to address both of these issues.

AthleteInMe.com® provides useful tools and credible information on exercise, fitness, training, sports nutrition, and exercise gear. All of the information is thoroughly researched and free of commercial sponsorship. Consumers, weekend warriors, and athletes can use these resources to develop their fitness and training programs and feel confident that the content on this web site is not only accurate and supported by science, but the best available anywhere.

Also, since we are opposed to the use of performance-enhancing substances in competitive sports, at no time will we endorse, promote, advertise, or sell these products.

I am confident that AthleteInMe.com® will be a useful resource in your quest for optimum health and fitness.

Stan Reents, PharmD
President, CEO